Roll-Up Banners vs. Retractable Banners: What are the Differences?

When participating in a trade show, using banners as part of your setup can help ensure that your participation leads to success. Your location will be easily visible and stand out when you utilize a hanging display.

This can also help people navigate a busy event if they’re trying to find you specifically. There are a number of different options that you can use for your banner design. Let’s take a look at two popular options: Roll-up banners and retractable banners

What are the Differences between Roll-Up & Retractable Banners?

Retractable banners are those banners which are able to stand on their own with the use of banner stands. The stand is what makes your banner retractable, thanks to a spring mechanism that allows the banner to roll back into its base when not in use.

A roll-up banner is an advertising display that consists of a banner that is self-supporting. It’s usually a wide strip of fabric or material that has some sort of logo or content printed on it. There will be a base as part of its design, which allows the banner to be rolled up. It’s incredibly easy to set up and transport when not in use.

Essentially, these two items are similar in that they are banners which can roll up into themselves for easy storage and transportation. Their design may vary a bit based on the roll-up or retracting feature included, but they’re essentially the same things.

Top 3 Roll-Up & Retractable Banners for a Profitable Trade Show

The world of marketing and branding offers a lot of different options in regard to displays and banners. Let’s take a look at three of the top roll-up and retractable banners that can be used for a profitable trade show display, including why they’re beneficial.

3. Catch the Eye of Your Target Audience

This 24″ x 85″ Retractable Banner reaches to an impressive 85 inches in height. It allows you to quickly catch your audience’s attention, bringing them directly to your booth. It’s a reusable product, so you can swap out your banner for something new without having to invest in a new stand later on. It’s designed with Velcro, which keeps your banner temporarily in place.

2. Capture the Imagination of Your Target Customer

This 48″ x 69″ Roll-Up Banner helps you step up your game, addressing common banner issues while empowering your audience to envision life with your brand. It has a lightweight aluminum design for easy transport, magnetic end caps made of chrome allow you to easily access the side panels during installation.

1. Engage with Your Target Consumer

A 60″ x 36″ Tabletop Retractable Banner provides you with the ability to entertain your visitors while reinforcing your message at an upcoming trade show. It has a very professional design and easy setup design.

Find Retractable & Roll-Up Banners at Infusion Displays

At Infusion Displays, our goal is to empower you create a profitable display. Whatever your custom-printing or banner needs are, we’re here to help you navigate a variety of trade shows, expos and conventions.
To find everything you need for a profitable trade show appearance, reach out to our team today.